Some thoughts on the Harbor Theater:
I haven't been yet and I hope I'm dead wrong but here are my thoughts.
It seems The Chronicle ad department isn't giving them much help.
1. I saw their ads this week in The Chronicle. Not terrible but about twice the size (and cost?) of the old ads the previous owners of the Harbor used. And less effective, in my opinion.
2. They have no web address of any kind in the ad. Why not?
Their own site isn't too bad.
3. The schedule is too dang confusing! They are new. They don't need new customers sitting in empty theatres on Sat. morning or 3 shows per day.
I'd suggest 2 shows on Sat/Sun and 1 on Wed/Thurs until they get some traction in the community.
4. The "non-profit" obsession is a turn-off to those of us who understand that privately generated "profit" is what pays for ALL the governmental functions of all of our governments....and there is that question about their definition of "non-profit".
5. A giant opportunity is the ability to rent their theatre for private events. I'd love to support a Tues night or afternoon showing of an art film or a political film like "An Inconvenient Truth" or "indoctrinate-u.com/" style DVD movies.
6.Are they contacting Rotary, Muskegon Community Foundation etc to offer their building for private shows?
7.Persnickety but it used to be spelled "Theatre" now "Theater".
Sad......
Maybe more of us can add positive advice.
GordoM-hopes-they-succeed
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