"The normalisation of 'plus-size' clothing and overweight models could be fuelling the obesity epidemic because it leads people to underestimate their own weight, a new study has shown.

Sociologists from the University of East Anglia said it could undermine efforts to tackle the obesity epidemic where more than three in five Britons are overweight or obese.
....“The increase in weight misperception in England is alarming and possibly a result of this normalisation.”...
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